NON-BULLETIN BOARD (NBB) Definition

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NON-BULLETIN BOARD (NBB) are OTC securities that are not quoted on the OTCBB. NBB securities may or may not be quoted on the Pink Sheets. Also called other-OTC.

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REACH, in advertising, is the total number of people within a target market that will be reached through an advertising campaign.

BENCHMARK is a study to compare actual performance to a standard of typical competence; or, a standard for the basis of comparison as being above, below or comparable to.

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