CONTINUOUS BUDGET is a budget that rolls ahead each time period (e.g., month) without regard to the fiscal year, i.e., a twelve-month or other periodic forecast is always available; also called a ROLL FORWARD BUDGET.
BRAND LOYALTY is a situation when a consumer is reluctant to switch from consumption of a favored good. The consumer is "loyal" to the brand.
MONEY MARKET is a sector of the capital market where short-term obligations such as Treasury bills, commercial paper and bankers acceptances are bought and sold.
Enter a term, then click the entry you would like to view.