PLUM Definition

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PLUM is an investment with a healthy rate of return.

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REVERSE COST-BENEFIT METHOD is based on the short-cut rate of return formula and amounts to asking the question: given the cost of the investment, what level of annual benefits would produce a given rate of return (8 percent, for instance) on the investment?

WITNESS is an individual who testifies at a trial on what he has seen, heard, or otherwise observed.

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