POISON PILL Definition

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POISON PILL is where the targeted company defends itself by making its stock less attractive to an acquirer.

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SUSTAINABLE COMPETITIVE ADVANTAGE (SCA) is the realization of long-term benefits of implementing unique core strategies that create value. The sustainable advantage over competitors is due to their inability to duplicate the benefits of the strategies implemented.

VOLUME GAIN is to obtain advantages due to increase in volume, such as value increase, points in gross margin or profit.

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