STANDARD RATE AND DATA SERVICE Definition

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STANDARD RATE AND DATA SERVICE (SRDS), in advertising, is a company that produces a directory for each different type of media; normally listing: rates, circulation, contacts, markets serviced, etc.

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MISCELLANEOUS INCOME is that income realized that is not directly related to the sale of standard products and services.

ACQUISITION is one company taking over controlling interest in another company. See also MERGER and POOLING OF INTEREST METHOD.

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